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The Next BIG Small Brand is a contest awarding small food businesses with branding, design, and marketing services. For the past two years, the contest has been focused on New York, but ...
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Print Magazine and F+W Media’s 2012 Regional Design Annual has announced its all for entries to it's America ’s National Design Competition. The RDA, now in its 32nd year ...
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Kimpton Hotels is known for their dog-friendly guest policy. And now, they've found a new way to get pets and their owners into a holiday mood (and to spread a little ...
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Starbucks wants to reach out to younger customers; and Lady Gaga wants to expand her Madonna-esque brand empire; so, the two have paired-up. Starbucks will host a Gaga-themed scavenger hunt across its ...
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Check-in to a Murphy USA service station in the Midwest or South on Foursquare, and receive $2 off a $20 gas purchase. Playing to consumer's anxiety of high gas prices, and ...
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Pilsbury has their Doughboy. And of course, there's Tony the Tiger, the Kool-Aid Man, the Aflac duck and Mr. Clean. Now, Hertz is introducing "Horatio," an animated dashboard mascot. Like the ...
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Movies, TV, and advertisers have done much to promote the sexual fantasy and masculine energy around window washers. Second only to "the pool boy," a physically fit, daredevil of a man straddling ...
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It is April Fool's Day, so when I heard that Denny's had a new menu and camppaign called "Baconalia," I thought for sure I was trying to be taken for ...
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Tommy Hilfiger is loving the resurgence in popularity of the preppy-look. And the brand is going on the road (in a very 21st Century way) to show off their excitement. The company ...
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PepsiCo has just announced that it is returning to yesteryear, adding real sugar (instead of high-fructose corn syrup) and pouring its bubbly substances into retro-designed cans from the 1960's and 1980 ...
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The Marketeer
Exposing Cap'n Crunch
Cap'n Crunchgate has hit the Interwebs. The two rumors swirling ...
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The Marketeer
P&G, Downy, and Macy's launch a marketing campaign aimed at putting you to sleep
Procter & Gamble is producing a 7-day live window display ...
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The Marketeer
Chevrolet gives college students free rides to their favorite fast-food joint
Chevrolet wants to win back America's youth. And they're doing ...
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The Marketeer
McDonald's introduces the Texas, Miami, Manhattan and Idaho big-meat burgers to Japan. Customers say 私はそれを愛している
The fast food giant is Japan's top restaurant chain by ...
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