Men's grooming is becoming more and more of "a thing" on the marketing landscape. In the latest campaign from Philips Norelco, they do a great job at demonstrating the affect of what a little manscaping can do (in a cheeky, fun and oh-to-close-to-reality way). "The secret to a successful first date? Confidence, a well-trimmed grundle, & the Philips Norelco Click & Style."
And, best yet? The ads are stirring up a little controversy: One Million Moms has issued a call to action against the ad because it suggests a man is shaving his privates.