Dunkin' Donuts wants "Everyday Joe's" in the U.S. to celebrate the British Royal Wedding

Dunkin' Donuts, the brand that's currently positioning itself as the stop for "everyday Joe's," has just announced its "Royal Wedding Donut" to salute the nuptials between Prince William and Kate Middelton.

It seems that Dunkin's CEO, Nigel Travis is British and especially excited for the big day.

Never mind that Dunkin's strategy of being "All-American" gets trashed in the process, and that Dunkin' doesn't have any shops in the U.K.--they've decided to promote royal matrimony with a heart-shaped donut filled with jelly and topped with vanilla icing and a chocolate drizzle.

Source: Eater

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