Please Stop Photoshopping Celebrity Spokespeople. Jennifer Aniston for Smartwater is the latest victim.

I've said it before, and I'll say it again.

Dear advertisers: Please stop photoshopping spokespeople within an inch of their celebrity. You paid all that money to have that celebrity in your ad campaign--why do you insist on changing their appearance so drastically that consumers can barely tell they're who they are? If you want a stunningly beautiful creature in your ads, hire a model, and change her appearance--at least you wouldn't have pay as much.

The latest victim of Photoshop abuse is the stunningly gorgeous (without all that Photoshopping) Jennifer Aniston for Smartwater.

Get some smarts, advertisers!

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