Designing hotels that change with modern tastes is an ongoing endeavor. Hotels must make consumers feel they are in a clean, safe, and soothingenvironment (like home) at the same time balance a luxurious feel that says—“this hotel was worth the money I paid.”
And, Radisson, one of the world’s best-recognized hotel brands, acknowledges that consumer desire for upscale hotel design has shifted from that of a luxury experience to a standard expectation.
“Design is ever-evolving and what is being implemented today is different from what was happening a few years ago,” says Javier Rosenberg, chief operating officer, Radisson, Americas. “In all cases, we ensure that the renovations reflect the refreshed brand DNA and recommend that certain elements cater to the location of that particular region.”
Radisson is in the final stages of a brand-wide renovation to refresh its North American hotels. More than 75 percent of the over 140 hotels are scheduled to complete their property improvement plans by the end of this year, with a goal of all hotels for the brand by 2015.
The folks at Radisson say the process and selection of designing each property varies by location to ensure the hotel adapts to the local market and regional location. In other words, defining the restaurant concept, room design, color palette, and common space is a decision based on each individual hotel and the markets they serve. Each location is assigned a dedicated Technical Services team that supports hotel owners by working with an appointed designer and making operational and design suggestions that positively impact design intent.
Here is a little of what they came up with:
Radisson Hotel Fargo, North Dakota
Radisson Hotel Corning, New York
Radisson Hotel & Suites Fallsview, Ontario
Breakfast tray on a bed image courtesy of Shutterstock